Music business

Warp Records – Marketing Manager (UK)

Marketing Manager

London, UK

Full time


COMPANY DESCRIPTION

For over 30 years, Warp has been synonymous with sonic and visual adventures. We are now a leading independent music company representing groundbreaking and influential artists including Aphex Twin, Flying Lotus, Danny Brown, Kelela, Nightmares on Wax, Squid, Oneohtrix Point Never, Nala Sinephro, Autechre, Stereolab and many more. others in our family. from labels including Warp Records, LuckyMe, Roya, PLZ Make It Ruinz, On-U Sound and many more. We have offices in London, New York, Los Angeles and Sheffield.


job description

We are looking for an exceptional and energetic individual to join our team as Marketing Director. Reporting to our Chief Marketing Officer, this position will work closely with our Project Campaign Managers, A&R, and Heads of Label to create and execute exceptional marketing initiatives that excite fans and enhance discovery, listening, and engagement. sales of our music. You will develop a deep understanding of our artists’ fans, while using your knowledge and experience of communication channels, digital services and partners to find ways to improve our artists’ music and stories. You’ll find ways to navigate the rapidly changing world of music marketing and creatively use new technologies in ways that complement our artists and labels.

This position is ideal for someone with experience in music or media marketing and a passion for our artists. You will be driven, able to take the core of an idea and execute it. You will have an independent mindset and will always be looking for new ways to excite fans. You will be detail- and results-oriented, creative, collaborative, and highly motivated to contribute to the health of a cutting-edge independent music culture.


Responsibilities
  • Create and deliver tailored marketing and sales initiatives, from simple email list growth campaigns to headline-grabbing announcements and events.
  • Identify instances of viral growth and implement timely strategies to sustain those moments.
  • Drive a platform optimization strategy for all labels including but not limited to playlists, YouTube, Twitch, Discord, Facebook, etc.
  • Maintain and share best practices with artist teams so they can incorporate these elements into plans.
  • Plan and propose strategies to grow, grow and enhance artist/label fan following both within and outside of new release schedules.
  • Report back to the team with meaningful results and data, e.g. ROI, traffic, sources, engagements, etc.
  • Create briefs, evaluate approach and monitor activity in selected advertising campaigns.
  • Identify emerging partners and services that can provide exciting new opportunities for our labels and artists.

Required Skills
  • You’ll have a burning passion for new music and contemporary culture, a knowledge and understanding of our roster, and a desire to delve deeper.
  • You will have a proven track record of success in delivering major global marketing projects and audience growth initiatives.
  • You will understand and be able to take an innovative approach to new technologies and how to use them to develop new and more traditional revenue streams.
  • You will be an excellent communicator, as comfortable speaking to the teams, as to the artists and the management. You will be able to work effectively across departments and bring people together.
  • You will be able to balance multiple projects and responsibilities at once with exceptional time management skills.
  • You will have the opportunity to travel and will be happy to spend time working from our various offices.
  • Direct work experience in music/artistic marketing is good but not essential, you can come from an agency, brand or other similar organization.
  • A qualification in marketing would be desirable but is not essential with a good experience.

Further information
  • North London based office with flexible working.
  • Salary according to experience
  • Please apply here: https://smrtr.io/b3TXs
  • Please use the ‘Message to hiring manager’ section to provide a full cover letter explaining why you think you are suitable for the position. Applicants who do not provide a cover letter will not be considered.

Applications close August 22, 2022.

We recognize the importance of diversity within our teams and are fully committed to welcoming all types of talent. Additionally, we are happy to discuss any reasonable adjustments to the application process that may be required. If there is anything you would like to tell us, please note it at the time of your application.

Thank you for applying and don’t be discouraged if you don’t hear from us right away as we take the time to review all applications.